How To Create Compelling Social Media Profiles :: Mypsace News Bulletin
Informative article about social media profiles.
29 Vote(s)
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Confirmed: Google Position 6 Penalty Being Reversed :: MSN/Live Search News
We now have official confirmation that the Google position 6 penalty is now being reversed.
Sebastian commented to let me know that Matt Cutts of Google has confirmed at Sphinn that whatever was causing quality sites to be moved down to the 6th position in the Google search results, is now being reversed. Matt said:
When Barry asked me about “position 6″ in late December, I said that I didn’t know of anything that would cause that. But about a week or so after that, my attention was brought to something that could exhibit that behavior. We’re in the process of changing the behavior; I think the change is live at some datacenters already and will be live at most data centers in the next few weeks.
In general if you think a site might have a penalty (perhaps from past behavior) and you think the site is clean presently, you can do a reconsideration request in our webmaster console to ask Google to take another look at the site.
I just love it when the SEO community’s communication helps Google notice these things and make changes based on our feedback. I should really go back and document each and every time Google has made changes based on SEO community feedback.
In any event, if you were impacted by this penalty - you don’t have to do anything, as I thought. Just wait it out and Google should take care of the issue on their side.
Forum discussion at WebmasterWorld and Sphinn.
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Duplicate Links: Better to be Safe Than Sorry? :: Social Marketing News
What happens if you link to the same page twice on one page with different anchor text? Does Google devalue the link at all? This question is asked on Cre8asite Forums.
I have 2 identical links on same page but with different anchor text. I know google will retain only one link for page rank, but I would like to know if the second anchor text will reduce the importance of the first anchor text (for keywords).
You really need not worry about this, says another member. There’s no way to assume that the algorithm will penalize you at all.
How do you know google will only retain 1 link for page rank? Assume nothing!
However in answer to your question, there is no problem with having more than one link pointing to a specific page.
You may not know if your rankings will be impacted, but it doesn’t appear from tests that these rankings have been negatively impacted.
Forum discussion continues at Cre8asite Forums.
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Andy Beard to offer paid members content :: Yahoo Search News
Over the last year writing this blog I have received a number of proposals of various kinds from membership site owners looking for specialist content, which is why I am considering a slight return to the old ways of providing content to a limited n
40 Vote(s)
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
How I Got My Google Ranking #6 Filter Removed :: Social Blog Network News
My site was stuck ranking at #6 in Google for a lot of keywords. The site that I had that got hit was a site that I had not built links to in a year, and the on page optimization for it was done years ago. Realizing the issue might have been on-site as much as off-site I decided to tweak it a bit…
- All page titles on the site have a brand name in them as this site is devoted to reselling a brand. For the deep product pages the brand was at the end of the page title and on the homepage the brand had one word in front of it. About a half dozen core pages in the site started with the core keywords of a brand the site was reselling. For those page titles the brand related terms were moved to the end of those page titles.
- Some of the sitewide image navigational links had alt tags in them that contained a piece of the core keyword that the site was filtered out for. I removed that modifier and let the navigational links be slightly less descriptive.
- I also got the site a few new links which did not focus on the site’s core keywords, but I don’t believe that these were the key to getting it ranking again, as the site already has thousands of inbound links, and their were only a couple new links of low to average quality.
- I nofollowed links to some of the to administrative type pages, but I don’t think that was a make or break issue either.
The site is ranking in the top 3 or 4 on many Google IPs for many search queries. My sample size is only 1 site though, so I would love to hear what you did to get your sites ranking again if you have any sites that recovered from this Google penalty / filter.
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Responding to Negative Comments :: Digg News Central
If you took a survey of senior marketing executives and ask them what concerns them most about social media marketing the number one answer will be the inability to control what people write about a brand online.
It takes a big leap of faith to let go and let others control or define the marketing message. […]
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Bundling & Selling Content :: Social Marketing News
The WSJ let the “our content will be free” story spread for months to generate public relations related coverage and to misdirect competitors before announcing that they are going to keep their subscription service:
Mr. Murdoch made his latest comments at the World Economic Forum in Davos, Switzerland, in answering a question. “We are going to greatly expand and improve the free part of The Wall Street Journal online, but there will still be a strong offering” for subscribers, he said. “The really special things will still be a subscription service, and, sorry to tell you, probably more expensive.”
The Wall Street Journal has enough trust, connections, and signifigance to keep charging for their best stuff.
Many other websites do to, but as exclusive content rather than part of a package. Bundling packages of similar content channels (like blog feeds) will not work for the following reasons:
- there is already virtually an unlimited amount of competition that is free
- the free content plays an important role in making it easy to subscribe
- Easy subscriptions provies lots of subscribers, social proof of value, and limited risk to subscribers. From those, cumulative advantage kicks in.
- Free content cuts marketing costs to ~ $0.
- People hate micropayments.
- Taste is personal. Some people who like sites similar to this one absolutely despise me. And the other way around is true.
- The incremental cost of having more customers means that you need to charge more than $1 if you are going to establish a sustainable relationship with them.
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Andy Beard to offer paid members content :: Web 2.0 News
Over the last year writing this blog I have received a number of proposals of various kinds from membership site owners looking for specialist content, which is why I am considering a slight return to the old ways of providing content to a limited n
26 Vote(s)
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Look, I Was Just Three Weeks Late…Ebay’s Whitman to Retire :: Web 2.0 News
Remember my predictions last year? Remember when I said this?: 6. eBay will have a major change in executive leadership. This feels overdue. Well, I was wrong, it didn’t happen in 2007. But, it is happening three weeks into 2008: TECHNOLOGY ALERT from The Wall Street Journal. Jan. 22,…
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Microsoft adCenter Requiring Advertisers To Increase Bid Prices :: Search Engine Optimization Weekly Report
A WebmasterWorld member is disgruntled with Microsoft adCenter. Ever since his ads were optimized, adCenter stopped displaying them. He writes:
I have been running some campaings for 2 months. When I started optimizing bids my ads stopped being shown on msn and live. I have no impressions at all.
Rep says my site is not banned, but I need to change ads and increase bids which are not copetetive.
My bids ARE competetive, I change my ads I still have no impressions or just a few while before I had thousands and CTR apx 2%.
Unfortunately, he’s not alone. Another member dropped adCenter in favor of Google.
They did the same to some of my accounts. I just pulled all my own and my clients’ accounts out of adCenter and shifted the budgets back to Google - nine accounts in all - I don’t have time for this, and the returns haven’t been worth it.
It seems that while the same thing may happen on Google. Google’s AdWords representatives tell the advertiser that they have to raise their minimum bid prices so that they get better traffic.
And all of these advertisers comply — because they get a lot of traffic if they do.
The difference, then, between Google AdWords and Microsoft AdCenter is that the subscribers are willing to pay top dollar for Google’s traffic. They can’t say that they will get as good traffic from Microsoft, so they just drop Microsoft instead.
Forum discussion continues at WebmasterWorld.
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Top 12 Reasons to Distrust Google :: Social Marketing News
Tad gives us 12 reasons why Webmasters shouldn’t put all dozen of their eggs in Google’s basket….. instead look out for some alternatives? He says, "People, let’s unite for a more social and democratic media. Don’t trust robots, trust humans."
43 Vote(s)
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Tags: blogger free hosting cylon page rank
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Ask Dosh Dosh: How Can You Measure the Success of Your Blog? :: Digg News Central
DoshDosh was asked, "How can you Measure the Success of your Blog?". There are many ways Bloggers to choose to measure success…. Find out what way Maki measures his blogging success.
31 Vote(s)
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How to Game the Google Local Search Results :: SEO Times
Don’t shoot the messenger … just found this advice in my reader, and thought the perspective was unique.
Good read!
29 Vote(s)
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Designing for Human Beings: How May I Help You? :: Mypsace News Bulletin
Treating your users or audience like a human being rather than a faceless mouse clicker is crucial to any relationship online.
24 Vote(s)
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.
Daily Search Forum Recap: January 18, 2008 :: StumbleUpon Update
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
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Search Engine Optimization is not an exact science. It takes lot’s of work and research. Trial and Error. Read through our posts here and try to learn from our experience. We offer some of our insight… news and comment. Please feel free to share your thoughts, and ideas. The site does allow "follows" so post your links.