Archive for April, 2008

Thoughts on Forced Continuity and Similar Scams :: Keyword Campaign Tools

April 29th, 2008 @ 1:29 am by admin

What is Forced Continuity?
I had not actually heard of the term “forced continuity” before last week even though I have encountered it many times. It is where you offer your prospects a free trial to some product that automatically bills them after the trial period.
It’s just a free trial to a paid product and there’s […]

Google Tests Higher Placement of AdWords URLs :: Web 2.0 World!

April 28th, 2008 @ 1:58 am by admin

A Sphinn thread has discussion about a new AdWords experiment where Google flipped the URL location in the ad from the bottom of the ad to above the description line of the ad. The Get Elastic Blog has a screen shot, which I used here to show you the difference, side by side:

The ads […]

Power of a Negative Review :: Keyword Campaign Tools

April 28th, 2008 @ 1:07 am by admin

So what happens when a blogger has a bad experience at your restaurant? Well if you are the Melting Pot in Burlington MA the answer is a top search engine results that does not paint a positive picture of your restaurant. Soxy lady (soxylady.blogspot.com/) visited the Melting Pot in Burlington MA and had a very […]

Why your company or corporate blog is failing :: SEO Gods… Search Experts!

April 23rd, 2008 @ 2:12 am by admin

Jennifer Slegg looks at some of the reasons why company blogs are doing so poorly, and how to correct them.
29 Vote(s)

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Are You Following Google’s Marketing Strategy? :: Search Engine Marketing News

April 23rd, 2008 @ 1:36 am by admin

I just read Google and The Value of Web Supremacy, comparing Google to the history of Venice. It is a great blog post well worth a read.
Google’s position on top of the web allows them to monitor any area of growth, and give themselves the first slot for any area they want to compete in. […]

Why it’s NOT Linkbait, Idiot! :: Keyword Campaign Tools

April 19th, 2008 @ 3:19 am by admin

OK, something has been bothering me.
When a piece of web content, be it a blog post, a picture, a pdf, gets called linkbait simply because it gets a bunch of links.
Is the term “linkbait” overused?
Yes.
But why is it important, I mean, who cares?
It’s very important in the world of social media marketing to know what […]

I am Pleading With You Microsoft: PLEASE Make Live Search Better :: SEO Gods… Search Experts!

April 19th, 2008 @ 2:10 am by admin

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Search Engine Optimization is not an exact science. It takes lot’s of work and […]

What is the Future of Blackhat? :: Web 2.0 News and Comment

April 15th, 2008 @ 8:19 pm by admin

More SEO News…. (CLICK HERE)Tags: Search Engine Optimization Google web 2.0 link juice Search Engine Journal

Social Media Marketing is sweeping the ‘Net now as the best way to market. Sites like Digg and StumbleUpon are helping sites get additional traffic, and working to achieve a better backlink strategy. Search Engine Optimization techniques vary greatly, […]

I am Pleading With You Microsoft: PLEASE Make Live Search Better :: Daily Search Engine Optimizations News

April 15th, 2008 @ 7:44 pm by admin

Live Search and AdCenter have reached a truly depressing state. With this in mind, I am pleading with them. Please, get better. There are basic and obvious problems. None of them too hard to fix. This is just getting depressing.
32 Vote(s)

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