Archive for October, 2007

Want to Try Microsoft Analytics? Gatineau Beta Open to US Residents Only :: Expert Advice on Web Site Optimization

October 31st, 2007 @ 10:54 pm by admin

Those of you have been anxiously awaiting the launch of Microsoft Gatineau can now sign up. The sign up form is here and is available only for US subscribers for the time being.
What is the benefits of Gatineau, you ask? adCenterEU says the following:
Project Gatineau is closely related to adCenter – for example, […]

Hey Stephan Spencer and Andy Beard You Guys Going to Update :: How to Search Optimize Your Site

October 31st, 2007 @ 10:12 am by admin

Hey are you guys going to update your plugins? Custom Query String - UTW Edition and SEO Title Tag 2.0 aren’t wordpress 2.3 compatible? Now that wordpress 2.3 has entered nag mode with the 2.3.1 release, I’m reminded I still haven’t migrated 80% of the blogs I manage/run.
Puuuuuhhhhleeeeeze … I’ll be your best friend … […]

Oh Geesh, So You Think You’ll Win TLA? :: SEO News and Comment

October 31st, 2007 @ 9:31 am by admin

Blog post which seems to be based on an email conversation with Patrick from TLA on their position with nofollow after the most recent PageRank update.
Takeaway: It is advertising, nofollow is for comment spam
30 Vote(s)

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Online Copywriting 101: The Ultimate Cheat Sheet :: Keyword Campaign Tools

October 31st, 2007 @ 8:50 am by admin

To become a good writer, one must first be a studious reader. So, in that spirit, we’ve compiled a list of some of GrokDotCom’s favorite Web copy resources in hopes that copywriters everywhere will steal the best tips from our colleagues, friends, a
40 Vote(s)

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Zillow Direct Ads Turn Site Into Dynamic Ad Platform :: Keyword Campaign Tools

October 30th, 2007 @ 10:36 pm by admin

Zillow has always seen itself as a media company. The real estate site, which launched in early 2006, has continued to add features and listings that are very real-estate centric. But with the introduction of its “DirectAds” program it has become something else — a site that uses its considerable data and data-mining capabilities to […]

Preview Of Halloween & Search Engine Industry :: Pay Per Click Campaigns

October 30th, 2007 @ 10:05 pm by admin

Tomorrow is Halloween and we have already begun seeing some home page designs, easter eggs, and custom applications themed for the day. Here is a preview of what we have spotted so far.
Click to continue reading…

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Matt Cutts Confirms Paid Links & Google PageRank Update :: Adsense Marketing News

October 30th, 2007 @ 8:46 am by admin

Matt Cutts on last week’s Google Toolbar PageRank Changes : "The partial update to visible PageRank that went out a few days ago was primarily regarding PageRank selling and the forward links of sites. So paid links that pass PageRank would affect o
53 Vote(s)

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Microsoft adCenter Adds Instant Editorial Reviews & More :: SEO News and Comment

October 29th, 2007 @ 11:47 pm by admin

The adCenter Blog announced new changes that have been implemented in the adCenter console. The changes include a real time editorial ad feedback feature, changes to campaign management features, and additional reporting upgrades.
The largest change was the immediate editorial feedback on keywords or ads you create in the adCenter console. In short, Microsoft […]

PPC Engines ARE Intentionally Diluting Traffic Quality! :: Daily Search Engine Optimizations News

October 29th, 2007 @ 11:09 pm by admin

If you rely on PPC traffic you better read this. This is precisely what I have been warning is going on - especially with AdWords - written from the perspective of a domainer.
From the page: "Ultimately, an advertiser’s dream is that 100% of cli
35 Vote(s)

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Hotly Debated Video Destination Hulu Launches In Private Beta :: Pay Per Click Campaigns

October 29th, 2007 @ 10:51 am by admin

TechCrunch and Techmeme offer lots of discussion and long posts about the NBC Universal and News Corporation joint video venture and challenge to YouTube: Hulu. The site is not yet open to the public but many of the videos it will be streaming can be seen today on distribution partner AOL. There are both full-length […]

What the Blogosphere Needs More Of :: Expert Advice on Web Site Optimization

October 28th, 2007 @ 11:47 pm by admin

Several months ago I published a list of What the Blogosphere Needs More Of. It was one of my most commented-on posts..I hope it will be useful to those stuck for something to write about, or wondering why some posts, and some blogs, are vastly more
30 Vote(s)

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Google’s NoFollow & Small Business Websites :: SEO News and Comment

October 28th, 2007 @ 11:45 am by admin

If Google hasn’t even defined nofollow in their TOS, TOS highlights or their Guidelines, how in the world can anyone who’s not an SEO understand what in heck they did wrong or why all of a sudden their rankings dropped?
39 Vote(s)

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I Only Have 5 YouTube Channel Subscribers! :: Search Engine Marketing News

October 28th, 2007 @ 11:23 am by admin

Yesterday I created 9 SEO videos and posted them to YouTube, but so far I only have about 5 YouTube subscribers, including my wife, mom, dog, and self. Can you give a few videos a look, and subscribe if you like them to help me increase that number? If you think they could use some […]

Yahoo! Search Now Supports Bogus Webmaster Stats :: SEO News and Comment

October 28th, 2007 @ 11:02 am by admin

I was sad to see Barry’s post about Yahoo! showing garbage stats to unauthenticated users.
Not that they asked for it, but here is my advice for Yahoo! Search:

Following Google’s moves from last year is no way to catch them.
How about marketing yourself on your key properties.
Invest in Wikia search and share technology with […]

Social Media Star vs a Social News Voting Whore :: Web Optimization Techniques

October 28th, 2007 @ 10:40 am by admin

Is it just the tone of your voice that separates them? Where is the line that is drawn with social news voting sites?
32 Vote(s)

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